Online Marketing
WEBSITES, HOSTING, SEO AND SOCIAL MEDIAThe Internet has revolutionized the way we live and work and in our opinion, you always need an online element to your marketing effort. At the very least, all modern businesses should have a website to support other marketing activities such as advertising or direct marketing.
Most modern consumers’ first reaction to marketing they are interested in is to visit the company’s website and check them out.
If you don’t have a website, it doesn’t look professional, or if it doesn’t have good data capture, you have wasted your investment driving traffic to the site!
Of course the scope of online marketing goes a lot further than simply having a website. Depending on the type of business you have and your objectives you can:
Create a website so people can learn about your business and get in touch
Improve calls to action on your website to make sure that your web visitors log their details on your website
Send promotional e-mails to your database
Use Search Engine Marketing to make your website rank better in search engines like Google so people can find your business when they search. This includes Search Engine Optimisation (SEO) and Pay Per Click advertising (PPC)
Use Social Media such as Facebook, Linked-In, Twitter, Forums and Blogs to interact with potential customers, increase online exposure and drive more traffic to your website
Improve calls to action on your website to make sure that your web visitors log their details on your website
Send promotional e-mails to your database
Use Search Engine Marketing to make your website rank better in search engines like Google so people can find your business when they search. This includes Search Engine Optimisation (SEO) and Pay Per Click advertising (PPC)
Use Social Media such as Facebook, Linked-In, Twitter, Forums and Blogs to interact with potential customers, increase online exposure and drive more traffic to your website
Shaw Marketing Services has a network of online marketing experts with years of experience in all areas of this complex marketing medium to make sure that your online marketing is generating results. You can count on us to help you to produce or improve your website, run your PPC campaigns, set-up and write blogs and Twitter posts and generally oversee your online and offline marketing campaign for optimum integration, consistency and results.
Contact us today and see how we can help you with your online marketing in Marbella, Estepona, Sotogrande and beyond!