Costa del Sol Marketing

Marketing Case Study – Kempinski Hotel Bahía

Marketing Case Study – Kempinski Hotel Bahía

We were the PR Representative of the Kempinski Hotel Bahia from 2016 to the end of 2018 and worked very closely with them on events, press releases and media visits. Shaw Marketing Services was instrumental in generating coverage locally, nationally and internationally for the closure, redesign and...

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Our 5 favourite marketing methods for hotels

Our 5 favourite marketing methods for hotels

We’ve been working with hotels and restaurants for many years, representing big brands and little boutique hotels to improve their communication and achieve powerful PR in the local, national and international media. By combining a number of promotional methods, and focusing on the objectives of each hotel, we have...

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Launching a Business in Spain

Living in Spain is a dream for so many, due to the great climate and enviable way of life. But how are you going to fund living the dream? Due to the expense and red tape involved in hiring and firing, getting a permanent job...

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How to do a marketing audit to boost your promotion

Christmas is long gone, but hopefully the break has recharged those batteries and given you a chance to reflect and get inspiration for those challenges ahead. Following on from our New Year marketing tips, we advise giving yourself a marketing audit to review what you’ve...

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New Year Marketing Tips

Happy New Year from Shaw Marketing Services! We hope your January is going well so far and you're feeling positive about 2019. Often, January is a quiet month, and it can be a good time to take stock of the year that's gone and plan for...

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Top Ten Marketing Tools

Top Ten Marketing Tools

In order to become more visible and attract more clients, companies use a range of different marketing tools. These include; advertising, sales promotion, direct marketing and many others which will be described in this article. We wanted to give you a breakdown of all of...

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10 tips for managing your time effectively

10 tips for managing your time effectively

If you run your own business you need to always make the best use of your time and be as efficient and organised as possible. There’s always a long list of things to do when you’re in charge, especially as a small business, but the...

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