Thank goodness for social media! LinkedIn informed us that this April marks the 17th anniversary of Shaw Marketing Services, and without the reminder it would have definitely passed us by. It’s hard to believe that we’ve been operating for such a long time. It’s true...
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Georgina was delighted to be invited to talk to the students at Modelhood last week. She gave a presentation about marketing careers and offered insights into what marketing agencies are looking for in influencers and models. For any budding models or influencers out there, we...
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Direct marketing took off in the 19th century, when brands started sending information about their products to people’s homes. Catalogues were a highly popular form of marketing, as were flyers. This fell out of fashion as our letterboxes bulged with leaflets, menus and catalogues, but...
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Social media is a phenomenon and young and old people alike spend hours of every day on their favourite platforms, so the marketing potential for your business is incredible. Real estate agents are always trying to get as many eyes on their properties as possible and...
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The jury is still out on TikTok for many businesses, but there’s no doubt that this channel is growing fast and the interaction is great. It’s also possible to record one piece of content for TikTok and then use the same thing on your Instagram channel...
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Globally there are more than 2.9 billion active Facebook users (October 2022) and in Spain 73% of people online use Facebook. It is the biggest social media channel in the world and is popular with people of all ages, particularly with users aged from 18-54....
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The short answer is ‘yes’...
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Social media is now an essential marketing tool. We've noticed a massive uplift in demand for social media management and training in recent years. It's gone from a "nice to have" to a "must have" for businesses, because of the huge numbers of people using...
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In today’s high-tech age, anyone with an internet connection can look for whatever they need online and find a number of different options, compare prices and make a decision on what is the best one for you. In order to be the one which is...
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Everyone is talking about influencers, but what is an influencer and how can you get them to market your product or service? According to Influencermarketinghub an influencer is someone with the power to affect purchase decisions of others because of their authority, knowledge, position or relationship...
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