Difficult question isn't it? Hannah Murray from Talk Radio Europe has asked me to come on to take part in her summer feature to discuss just that! I've spent a few happy weeks thinking about my favourite books and looking through my bookcase to decide. I...
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Nueva Andalucia Chartered Accountants Rose & Clavel are working with Shaw Marketing to raise their profile and attract new clients. To do so, we have undertaken a combination of public relations, events, direct mail and advertising over a six month period.
This time of year I receive loads of invitations to attend charity galas in aid of one charity or another set in a stunning location with gourmet food and great entertainment.
Now as you know I am a big supporter of charities and I also like a good night out, so I’d really like to attend these kinds of events. However…. when you look at the price it’s well out of reach of us mere mortals!
I am always on the look out for companies who are doing it right and in my opinion, clothes company Dollydagger are a brilliant example of how to position and market yourself that we can all learn from!
Our client HolidayRentalontheWeb has launched a new website dedicated to Costa del Sol long-term rentals. We’veย been working on it with them over the last few months, including the design, copywriting and advising on the usability and lead capture and we’re really pleased with the way it turned out, so we’d likeย to share it with you.ย
Despite the slightly dodgy weather last week, the Marbella Feria was a great success.ย If you didn't go this year, please put a date in your diary for next year, my parents came over specially and were blown away by the quantity of people, music, food,...
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Summer is here and there’s loads going on. This week we’re really excited because the Marbella Feria has started with a week of Spanish partyingย to enjoy. Here some more information about the Feria plus aย few great events to put in the diary!
I am a firm believer in the power of networking and would always recommend that networking is one of your key marketing tools.
This week there are 4 networking meetings that I’ve heard of and I’ll be going along to most of them. If you want to start marketing your business effectively, why don’t you come along too? It can be a little scary sometimes, but it’s a great way to build awareness of your business, build trust and make professional and personal contacts.
I think Twitter is a great way to share news, promote events and keep up to date with your specialist area for business development. However, one major drawback of networking online through Facebook, Twitter, Linked-In and others, is that your community can beย spread around the globe and let’s face it without meeting someone in person it is difficult to build trust in them to the point that you’d engage in business with them! To overcome this, the Twitter community organises what they call Tweet-ups so thatย those on Twitter inย the same area can get together and cement their online relationships.
Shaw Marketing Services are working with KamAlert to launch theirย iPhone app, to give users peace of mind, security and personal safety at all times, everywhere they go. This clever piece of software turns a mobile phone into a totally autonomous camera surveillance and Personal Alarm System and will send SMS texts, emails and photos if the user is in trouble.ย
